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switching to geico...they may even make you their best man. may i have the rings please? ah, helzberg diamonds. nice choice, mate. ...and now in the presence of these guests we join this loving couple. oh dear... geico. 15 minutes could save you 15% or more on car insurance. >>> when "spider-man: turn offer the dark" first debuted it was met with rebukes because of months of delays and technical problems. now two years later it is enjoying massive audiences -- >> has anybody followed it lately, mika? >> so for the anniversary i went to one of the very first ones, i sure did, we turn -- >> i did too. >> and spiderman was like dangling over the audience. >> and there was a big bee -- anyhow, the president of the theaters jordan roth, we turn to him to give our "morning joe" theater correspondent louis bergdorf, doo, doo, a backstage tour of the hit musical. >> so now you're freezing my buns off on broadway. i know nothing about it. jordan roth, i got, morni"morni joe's" correspondent. you have the key to every theater in the city, even the ones you don't own. take us on a behind-the-sce